The rise and fall of Canada’s ‘Crypto King’ Aiden Pleterski
In December 2022, in the middle of the night, 25-year-old Aiden Pleterski was kidnapped in downtown Toronto. His captors released the self-proclaimed “Crypto King” after three days but under threat – Mr Pleterski had to come up with some money,...
Reaching New Target Markets for Your Business
Expanding your business to reach new target markets is a crucial strategy for growth and sustainability. It involves identifying new customer segments, understanding their needs, and effectively tailoring your marketing efforts to attract and retain them. Here are some essential...
